Author: Jeff Cornwall
Dr. Jeff Cornwall is the inaugural Jack C. Massey Chair in Entrepreneurship at Belmont University in Nashville, Tenn. Dr. Cornwall's current research and teaching interests include entrepreneurial finance and entrepreneurial ethics.
In a recent article in Forbes, I tackle the age old debate about whether it is better being an opportunistic entrepreneur or following your business plan. Read my post here.
My reflections on a lifetime of trying to find balance can be found in my recent article at Forbes.
What happens when a key assumption about your market proves not to be true? It turns out that it can be a blessing in disguise. Read about what it happening now that we have discovered that although Millennials are “entrepreneurial”, they are not becoming entrepreneurs in my article at Forbes.
Startups can face the difficult choice of either engaging with a full-service marketing firm or going it on their own. We have chosen the bootstrapping path for now. Although it is a longer and slower road to growth, it seems to be working for us so far.
Read about it here at my latest column for Forbes.